Lifestyle Communications Agency
It's all in our name...

We nurture the seeds of good ideas to help your brand flourish....

Peppered with passion and expertise.

We are experts at turning good ideas into brand defining campaigns, with the right contacts and expertise to make your brand shine.

Our experience spans global brands and small independent businesses – whether you are an established company seeking a new sense of purpose or just starting up. We will create captivating communications campaigns that will help your business thrive. 

We have a passion and in-depth knowledge of luxury travel and lifestyle – our circle of influence expands to the world of design, culture and wellbeing. We are trusted custodians of brands in the luxury lifestyle space and understand what it takes to uphold a reputation and make a lasting impression. 

From brand re-imagination to placing stories in the press – we always make the PR process fun and sprinkle a touch of magic along the way. 

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"Samantha is a true contemporary talent when it comes to public relations in our turbulent times. Pioneering innovative concepts, with great art direction, commercial success and great esteem from all the travel world professionals and beyond! Extremely creative, professional and kind, I highly recommend her as a charismatic, enthusiastic leader we all need around us."

– Arnaud Champenois, SVP Brand & Marketing, Belmond LVMH

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"Sam and her team at Pepper & Seed have been a pleasure to work with since December 2021 and ensured immediate results with feature articles in high-end international publications."

– Henry Fitch, CEO Teardrop Hotels

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“One of the UK's most influential communications professionals”

– PR Week 2019, 2020 and 2021

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“One of the top 50 most influential people in luxury”

– British Luxury Association – Walpole, November 2020